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CSR Initiatives

Garbage Free India (GFI)

With the help and support from IIFA, Wizcraft & Bollywood, Videocon partnered with Garbage Free India (GFI) program, 2013. The motive of this social cause was to spread awareness about the huge garbage problem in India and what citizens can do about it. The program was focused towards changing the public behaviour and attitude, spreading awareness and helping the municipal corporations to be more successful in keeping the cities of India clean. The Videocon sponsored, citizen driven movement was also recognized by superstar Shah Rukh Khan on the prestigious stage of IIFA 2013. Other Bollywood stars like Ayushmann Khurrana, Shahid Kapoor, Parineeti Chopra, Boman Irani and Shabana Azmi extended their whole hearted support to the initiative.

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